Groupe Lacasse Expands in New York
New York, NY (May, 2011) – At an all-day event held Tuesday, May 17th Groupe Lacasse and its representative, Pringle-Ward Associates, launched the re-design of their joint showroom in the New York Design Center. On hand were top executives and key product specialists representing each product category under the Groupe Lacasse banner; systems, casegoods, and seating. The event was designed to facilitate one-on-one conversations. There was a clear business focus and an expression of accessibility as over 200 guests met directly with key corporate individuals.
The expanded display of Groupe Lacasse has been populated with a very deliberate selection of products and finishes to match the market requirements. C.I.T.É., a Best of NeoCon Gold winner in the Furniture System category for 2010, holds a dominant position responding to a move toward desking products. Nvision® is on hand to answer the demand for systems furniture. All products are presented in finishes that respect the visual scrutiny of the design community.